Beyond the Metrics: Lessons Learned from Improving Innovation Measurement

Effective innovation performance measurement is critical—to building confidence in the work of innovation, to choosing the right innovation projects, to enhancing innovation practices, etc.

Getting innovation performance measurement right isn’t as simple as choosing a set of innovation metrics. You need an innovation measurement system that suits your context. Changes to innovation measurement need to be carefully planned to ensure buy-in. And you need to measure different types of innovation with different metrics.

Watch the webinar to hear lessons from:

  • our experience advising clients like Merck, Ball Aerospace and the Gates Foundation
  • engagement with innovation leaders
  • academic research
  • our experience advising clients like Merck, Ball Aerospace and the Gates Foundation
  • engagement with innovation leaders 
  • academic research

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