Don’t underestimate the role of innovation measurement

The innovation performance measurement system is like the central nervous system for your innovation function. It provides situational awareness across business units and levels, and the feedback loops to know when action is needed. Yet stakeholders tend to minimize the role of measurement, and miss the opportunity it presents to improve performance.

This quick guide:

  • Reframes the role of innovation performance measurement
  • Identifies how innovation performance measurement connects and informs people from executive leadership to innovation project teams
  • Describes how your measurement system can reinforce strategic priorities and culture

We also suggest next steps, whether you want to upgrade your measurement system yourself, or need our help.

Highlights from the guide:

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